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21 May 2007

Marketing tips

10 Ways To Get Better Your Customer Service

1
. Remain in touch with clientele on a regular basis. Propose them a free e-zine subscription. Ask customers if they want to be updated by e-mail when you make changes to your Web site. After each sale, follow-up with the customer to see if they are content with their purchase.


2. Create a customer focal point group. Invite ten to twenty of your most faithful customers to meet on regular basis. They will give you thoughts and input on how to get better your customer service. You could reimburse them, take them out for dinner or give them free of charge products.


3. Make it easy for your customers to find the way on your web site. Have a "FAQ" page on your Web site to explain whatever thing that might confuse your customers. Ask them to list out an electronic survey to find out how design your web site more customer friendly.


4. Resolve all your customers complaints quickly and successfully. Answer all e-mail and phone calls within an hour. If possible, you the proprietor of the business, personally take care of the problem. That would mean that your customers you really care about them.


5. Make it simple for your customers to get in touch with you. Proffer as many contact means as possible. Allow customers to contact you by e-mail. Hyperlink your e-mail address so customers could visit your site.Offer toll free numbers for phone and fax contacts.


6. Make sure staff know and use your customer service policy. Give your employees additional benefits or incentives to practice excellent customer service. Tell employees to be stretchy with each individual customer, each one has different concerns, requirements and wants.


7. Give your customers more than they expect. Send thank you contributions to lifetime customers. E-mail them online welcome cards on holidays or birthdays. Award bonuses to your customers who make a big buy.


8. Always be gracious to your customers. Use the vocabulary your welcome, please, and thank you. Be polite to your customers even if they are being very angry with you. Always make an apology to your customers should you make a mistake. Admit your mistakes quickly and make it up to them in a big way.


9. Prize your customers a point for every one dollar they expend. Let's say customers can get a free computer for 300 points. That means customers will spend $300 dollars on your products and services to get adequate points to get the free computer.


10. Make strong relationships with your customers. Invite them to company meetings, luncheons, workshops or conferences. Make special events for your customers like parties, barbecue's, dances etc. This will make them feel special when you include them in regular business operations and particular events.


This is good tips for anyone by Randy Swanston to applied now and together for
e-marketing that someone don’t know or don’t mind. But I think it can help to powerfulness in your business and if you do with your business will be change relationships with your customers

Marketing research

Today the internet is apart of life for somebody that is a consumer. The wold economic will be change and the advertising change too. An advertisement becomes popular and applied to lifestyle by agency with billboard, newspaper or other media. The main content of advertising about the branding When the tradesman want to sale something. They must to know the 4P’s and SWOT and can applied them by research .The research marketing designs with random sampling, small number of respondent to large, examples include surveys and questionnaires.
Some of technique marketing research:
· Qualitative marketing research, such as focus groups,
· Brand name testing, such as effect with name of product
· Commercial eye tracking research,such as advertisement ,package,website
Some question why does make marketing research.
Marketing research gives a new information or knowledge for applied
· Customer satisfaction studies
· Demand estimation
· Effect of Advertisement

Method for marketing research designs by based on question with statistical significance and confidence not calculates and base on observation
And now Google create new product Google trends hot 100. You can get it for data base with trends in the future and applied sale technique or buyer motivation your customer and choose them with e-marketing. (Advertise, branding, direct marketing, personal sales, sale promotion,)

20 May 2007

Basic to Affiliate Marketing

Most suggestion is


“Joins a good affiliate program that
bring
to successful in your affiliate marketing business.”



Many people don’t know “how to chose them?” Because about 80% of the entire affiliate program being offered online will not really bring you any income at all. Here are the 4 things that you can do before joining an affiliate Program (by Zack Lim) That is the suggestion for the people who begin to earn income with affiliate Program
  1. You can search through all the affiliate directories online and check whether is there any comments on all the programs or not.
  2. You can ask the merchant how many affiliates that he has in total. You can also ask what the average amount that his affiliates earn is and what is the amount that his top earning affiliates are making.
  3. You can give the affiliate program a try.Make a few sales and ask for a payment from them. You will want to make sure that they will pay you as they are being offered to you.
  4. If you have found a good affiliate program, you can try to market the affiliate program too. Check to see whether it offers a second tier affiliate program or not, you will be able earned revenue from it.

I think that is a guideline how to join of Affiliate Marketing. These are the 4 things that you can do and easy to success in your affiliate marketing business. At last when you want to earn extra income, check in to the reputation and payment schemes of the company before you decides to join them.
“ Learn how to start with yourself and Good luck “

18 May 2007

Basic marketing for applied to e-marketing

Tip e-marketing : Basic marketing for applied to e-marketing

The e-marketing use the same basic concept as traditional marketing that is marketing plan. The 4 P’s theory is importantly for marketing management. Because it can activate the want and desire form the customer.
How the 4 P’s theory shows?
· Product : Something that you must to know what is the trend?
· Price : Something that you must to know How much that you want to earn
· Promotion : Something that you must to know How to advertise?
· Placement : Something that you must to know How to sent product to customer?


And the last but it is most important SWOT grid that can help you to analysis in
Strengths Weaknesses Opportunity and Threats of your business plan.
The concept of marketing management is a business focused on the practical application of marketing technique and can develop to the true trading.

“ The art and science of choosing target market and getting, keeping
and growing customer through creating, delivering ,and communicating
superior customer value” Defined marketing by Philip Kotler and Kevin Lane Keller

You can use relationships of them all above to see overview and applied them to
e-marketing by

· Marketing research : The scope and examines all aspects of a business
· Product research : what is a new product or technology in the future
· Advertising research : Flow emotional trend of consumer today and the future
Today the people are called “Gen Y“ that look for more freedom to begin business and themselves lifestyle. At the future the business and marketing will be change with the wold. But the basic can applied. Learn now the future you will rich with e-marketing

13 May 2007

Co-Branding Advertising

What is Co-Branding Advertising?
Co-branding advertising is another name for point venture, which is really a partnership between two parties for mutual benefit. Many companies are using co-branding advertising to increase their online profits and their brand name recognition. Done right, this means of advertising can be more effective than traditional advertising. When partnering with another party it is very important to choose the right partner or else your advertising can be harmful. Avoiding partners with bad credibility or that is not established is the key.
The purpose of advertising through partnership should be to obtain new customers. In order to attract good customers the sites should be clear and easy to use so as to avid confusing customers. By clearly identifying the information presented the customers will be able to save time and money. This is a great advantage for any advertiser.
When choosing a partner for co-branding advertising you should strive to choose a party that has equal reputation, brand name and product quality. This will make the partnership equal because for the partnership or joint venture to work equality has to exist. Maybe you have never considered this alternative to traditional marketing but it is worth a try.(Jim Locke)
But you must remember that when you begin own business and find a company or partner website.It is a goal advertising website for (IMC) and it is easy beginning (B2B) at home. And then personal relationship and service mind are of critical importance in the IMC.

11 May 2007

Salesmanship e-marketing

: Activate desire by sale Idea
Why ? The e-marketing is the important for business word today as the future too. No answers, but you can know with sentience. It can say the most important for the salesmanship is desirable idea. Because it can to bring for the action to buy and it is the true e-marketing (internet marketing).
When the salesman, want to sale something they present that the most people need and they look for them. The fact many people want something with a desire and buy them with the feeling that with out the brain.

“Look now seems to be you, can bring customer to plus desire. The same technique e-marketing can to win customer ”

Such as : Hotmail or Yahoo was bone and now is a bigger website. “e-mail” that is the postbox for electronic newsletter is important, because many people need and use for their desire on internet word. It’s not only e-mail ; e-business, e-learning, e-commerce, or advertising on internet. The action of them is true e-marketing.

09 May 2007

Tips e-marketing:

: Do you know them?When you want to earn money online with e-marketing, must to know and learn the term of them below.

· MLM
· Pay per click
· Tex link
· Affiliate Program
· HTML
· Basic for marketing


Today many people use Internet more than 100,000,000 per a day and much more in the future. They use for entertainment and their wish. It seems to be apart of life. A now they are consumer. On this lesson answers why you must to know and learn that terms for e-marketing, when you want to earn money online.

· MLM: it helps to know how to be e-marketing network.
· Pay per click: it helps to know how to earn money.
· Tex link: it helps to know how to present and earn money.
· Affiliate program: it helps to know how to be salesmanship earning money.
· HTML: it helps to know how Webster creates for earning money.
· Basic for marketing: it cans look overview of all the e-marketing.


04 May 2007

Salesmanship by AIDA

Tips e-marketing : Salesmanship by AIDA
Today an Internet is important for life “begin wake up until sleep again”. But some one, who not sleeps, wakes up to make money on line in 24 hr. One of all the way, tradesmen use an Internet sale and sale their product.. And now, I’m suggest you to win customer by “AIDA”
A = ATTENTION
I = INTEREST
D = DESIRE
A = ACTION

AIDA is use to successful for the most salesmen and wins customer in many products. And I think it has powerfulness for use on cyber wold. Such as: Google, Yahoo, MSN or other Webster. How can you learn to apply from them? Right! Can you answer below?
Notice: How dose it is attention?
How dose it is interesting?
How dose it is desire?
How dose it is action?
Over 120,000,000 people use the Internet daily, They search for the information that they want to know. If you can apply “AIDA” in your product, Now it can help you for win customer.